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Articles

Is outsourcing the ideal solution for your company?

Maybe we should start by asking if outsourcing can even be considered a solution? Well, it all depends on your company’s culture, structure and managerial style. The latter will also play a huge role when you need to decide on outsourcing or not.

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Marketing and the entrepreneur or small business owner

One can safely assume that most start-up business owners know the importance of marketing and public relations (PR). After all it is one of the building blocks in your business plan. But although mentioned in the same breath as finances, human resources and IT, marketing often gets moved to the back burner owing to the following: priority, cost and expertise.

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Electronic marketing

It is fact that if you would like to survive in the current technological era, you should get in the on-line game. Here are a few tips to consider.

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Newsflash

Maybe we should start by asking if outsourcing can even be considered a solution? Well, it all depends on your company’s culture, structure and managerial style. The latter will also play a huge role when you need to decide on outsourcing or not.

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